Vol. 25 No.2 | pp.59-67.

A Study on the Role of First Person Perspective and High-Resolution Graphics to improve Game Immersion : Focusing on the Case Analysis of Cyberpunk 2077

Abstract With the rapid growth of the modern game industry, the importance of immersion-inducing strategies to increase user satisfaction and loyalty is increasing. Based on Csikszentmihalyi's immersion theory, this study analyzed the mechanism by which the first-person viewpoint and high-resolution graphic promote immersion in "Cyberpunk 2077" and statistically analyzed actual user reviews to verify the effect of these factors on immersion. As a result of the study, it was theoretically and empirically confirmed that the first-person viewpoint and high-resolution graphic play an important role in improving game immersion. This study presents game developers with specific strat...
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